EOPF Explorer
Making a major change in Copernicus data feel understandable, tangible and worth trying
Turning a technical infrastructure shift into a participatory experience. Visual strategy, digital storytelling and community engagement around EOPF Explorer, from launch and webinars to hands-on cloud-native workflows and the Community Notebook Competition.
Context
EOPF Explorer gives users a new way to discover, visualise and work with cloud-native Copernicus Sentinel data. My role focused on how that technical shift was experienced by the community — from the visual identity and launch framing through to webinars, digital content and participatory learning.
Tension
A format change is an abstract thing to ask anyone to care about. It only becomes meaningful once someone understands what it replaces, which makes sequence matter more than detail.
Role
Visual strategy · Digital experience · Community engagement · Art direction · Webinar design · Campaign strategy
I developed a visual and editorial approach that turned concepts such as EOPF Zarr and cloud-native workflows into clearer sequences, demonstrations and user-facing examples, while helping shape the engagement around the launch. The work extended into webinar experiences, campaign assets, community outreach and the EOPF Community Notebook Competition, giving users practical ways to test the tools and share what they built.
What I Made
Used to improve subsequent engagement.
Evidence
Reflection
The emphasis was not simply on explaining a new format, but on helping a technical community see what changed, experiment with it and contribute back to the ecosystem. The competition invited the community to build and share practical cloud-native workflows, with selected notebooks spanning Sentinel-1, Sentinel-2 and Sentinel-3 applications.